Someone reaching out to a therapist for the first time is often already feeling vulnerable. I build calm, trustworthy websites with intake built in, so a new client's first contact with your practice already feels like a safe one.
Short answer: yes, I build websites specifically for therapists and counselors in private practice, typically including a calm, trustworthy design, an online intake or appointment-request form, and clear descriptions of your specialties and approach.
Your training is in the clinical work, not web design or marketing copy. Most general-purpose website builders don't account for how sensitive this kind of first contact actually is, and between a full caseload and notes, there's rarely time left to fix it.
Trust starts before the first session.
Someone searching for a therapist is often doing so at a hard moment. A confusing or cold website can be the reason they don't reach out at all, even if you'd have been the right fit.
Every new inquiry means back-and-forth.
Without a real intake process built into the site, every new inquiry means manual emails and phone tag before you even know if it's a good fit.
You don't have a spare hour between sessions.
Between client hours and notes, sitting down to rebuild a website is the first thing that gets pushed off, and it stays there.
Every engagement is scoped to what your practice actually needs. For therapists, that usually includes some combination of the following.
A site that reads as warm and professional, clearly describing your specialties and approach so the right clients recognize themselves in it.
An intake or appointment-request form that gathers what you need up front, so new clients arrive at the first session already oriented.
A name, look, and voice that reflects your actual approach, not a generic clinical template.
Updated specialties, availability, and content as your practice grows, so the site never falls out of date.
Not sure what your practice needs first? Let's figure it out together.
Let's TalkNot therapy specifically, but a closely related build: an independent healthcare practitioner starting her own practice from the ground up.
RN, BSN, 30+ years in clinical nursing
After three decades in clinical nursing, Shira built an independent patient advocacy practice. We handled brand, website, scheduling, and intake, everything needed to open the doors and start taking clients with the same trust-first approach a therapy practice needs.
Five businesses, built from scratch
Shira's practice is one of several businesses I've built the brand, website, and marketing for. See the rest of the portfolio on the homepage.
Yes. An intake form on your site can collect what a prospective client is looking for, their insurance or payment situation, and scheduling availability, so your first conversation with them starts further along than a cold call.
The copy and design are built to feel calm and trustworthy rather than clinical or salesy, since someone reaching out to a therapist for the first time is often already feeling vulnerable. The site's job is to lower that barrier, not add to it.
Yes, intake and scheduling design is one of the core pieces I build, so new clients can request an appointment and share relevant background before their first session.
It depends on scope, which is why I don't post a number that would be wrong for most businesses. Timelines usually run from a few days to a few weeks. We'll talk real figures on a call, no pressure attached.
Book 30 minutes and tell me about your practice. I'd love to hear your story, what's working, and where you're feeling stuck. We'll figure out together whether I'm the right fit to help. Just a conversation, no pressure.
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